“BrainStyles helped me change my life to one of self-contentment and renewed spirituality. I feel in control now so I can be much more empathetic of other people’s shortfalls and focus instead on their strengths. The net result is that my relationships and career are much more successful than in the past.”
Beth Stuckell,
Vice President & General Manager,
Frito Lay Inc.,
Plano, Texas
"Over the last six years, BrainStyles and the principles associated with it have helped me develop higher performing teams: teams that possess a full range of skills to manage and lead all aspects of business ... I think BrainStyles helps us understand and value diversities like never before. The differences in race and gender have become second to how people think as I deal with them. That's what my organization really needs."
Gary Weis
division distribution manager
Pepsi-Cola Company, NY
"BrainStyles... is an exciting book that provides new insights into the way people's brains are structured to make decisions."
Bill Gardiner
book review: "Holistic Management in Practice"
"First of all, I think that the BrainStyles test and literature is not only applicable in business situations, but I also find it very useful in my personal life as well. After reading this book, I bought another and gave it to my fiancée to improve the odds of our marriage being successful."
"I would strongly recommend this book to anyone who has a genuine interest in improving the performance of those around them and their teams. In my work setting, I will endeavor to apply these principles. I will first have to focus on myself, but I think that finding others' strengths and bartering with them to cover my 'non-strengths' will be beneficial to our whole team."
Comments from Southern Methodist University MBA students
Dallas, TX
